Holiday Magic That Drives Year Long Revenue
Mosquito Hunters has recently introduced holiday lighting services. Under the brand name Humbug Holiday Lighting, Mosquito Hunters owners can generate meaningful revenue all year long and see a reduction in challenges commonly associated with seasonal businesses.
Mosquito Hunters and Humbug Holiday Lighting service offerings are the perfect compliment for any entrepreneur looking to build an empire. Having Humbug Holiday Lighting offers several benefits including:
- Seasonal Demand: There's a consistent and predictable demand for holiday lighting services during the festive season, which can provide a steady stream of income. This does not overlap with our pest control season, offering a true “offseason” boon in revenue.
- High-Profit Margins: Holiday lighting services come with high-profit margins, especially when you offer premium designs or cater to affluent neighborhoods.
- Low Overhead Costs: The initial investment for equipment and inventory can be relatively low compared to other businesses. You own the lights and store them on behalf of customers, so year over year your margins increase incrementally on returning customers.
- Scalability: As your business grows, you can keep more consistent staffing since you’ll be driving business year long.
- Repeat Business: Satisfied customers are likely to hire your services year after year, providing recurring revenue and opportunities for upselling additional services.
- Creativity and Flexibility: Running a holiday lighting business allows entrepreneurs to express their creativity through unique lighting designs while also offering flexible work hours.
- Minimal Competition: Holiday lighting is still a young, emerging market. Depending on your location, there may be limited competition in the holiday lighting market, providing you with an opportunity to establish yourself as a market leader.
- Community Engagement: Holiday lighting businesses often become an integral part of the community, participating in local events and enhancing the festive spirit.
- Super Serving Opportunities: You can leverage both your pest control and holiday lighting customers to upsell your other service offerings. Imagine increasing customer value while lowering your customer acquisition costs.
A Holiday Service Line Treated Like Its Own Brand
This isn’t just a bolt on service for Mosquito Hunters…its an entirely different brand! Humbug Holiday Lighting has its own unique logo, website, marketing collateral, and more.
The benefit here being when customers look to satisfy their holiday lighting needs, they are going to find a business that is fully dedicated to being best in class to this vertical, not just an add on. Why call your landscaper who moonlights as a lighting decorator when you can call a business who specializes in it.
